Since it’s inception Citysquared has been focused on innovation within the public realm. One of our main methods of trying to achieve this is to constantly improve our understanding of the urban environment and in particular the people who use it. This understanding falls broadly under the term urban anthropology and in practice it attempts to document and quantify the behaviour and the thinking that drives the behaviour of public realm users. We use a number of methods including cross disciplinary techniques such as applying the theories of writers such as Kate Fox, Paco Underhill and Patrick W. Jordan to our particular context but for the most part we pound the streets and watch how people move through, rest, socialise, personalise and experience public spaces. For this category we hope to include some of our observations, photos and thoughts on the things that we see. In some cases we will also show how we use this information to develop further innovation within our products and for our clients schemes.









